Name: After Greenwashing (Organizations and the Natural Environment) (en Inglés)
Price: 197.59 PEN
Availability: InStock
Author: Frances Bowen
ISBN: 9781107421738

portada After Greenwashing (Organizations and the Natural Environment) (en Inglés)

Formato

Libro Físico

Editorial

Cambridge University Press

Autor

Frances Bowen

Año

2015

Idioma

Inglés

N° páginas

310

Encuadernación

Tapa Blanda

ISBN13

9781107421738

Categorías

Ética empresarial

After Greenwashing (Organizations and the Natural Environment) (en Inglés)

Frances Bowen (Autor) · Cambridge University Press · Tapa Blanda

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Origen: España (Costos de importación incluídos en el precio)

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Reseña del libro "After Greenwashing (Organizations and the Natural Environment) (en Inglés)"

Businesses promote their environmental awareness through green buildings, eco-labels, sustainability reports, industry pledges and clean technologies. When are these symbols wasteful corporate spin, and when do they signal authentic environmental improvements? Based on twenty years of research, three rich case studies, a strong theoretical model and a range of practical applications, this book provides the first systematic analysis of the drivers and consequences of symbolic corporate environmentalism. It addresses the indirect cost of companies' symbolic actions and develops a new concept of the 'social energy penalty' - the cost to society when powerful corporate actors limit the social conversation on environmental problems and their solutions. This thoughtful book develops a set of tools for researchers, regulators and managers to separate useful environmental information from empty corporate spin, and will appeal to researchers and students of corporate responsibility, corporate environmental strategy and sustainable business, as well as environmental practitioners.