Name: GAMESbrief Unplugged Volume 2: on traditional games, transition and the power of free [paperback] (en Inglés)
Price: 127.10 PEN
Availability: InStock
Author: Lovell, Nicholas
ISBN: 9781447754220

portada GAMESbrief Unplugged Volume 2: on traditional games, transition and the power of free [paperback] (en Inglés)

Formato

Libro Físico

Autor

Nicholas Lovell

Editorial

Lulu.com

Idioma

Inglés

N° páginas

300

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 1.7 cm

Peso

0.44 kg.

ISBN13

9781447754220

Categorías

Gestión empresarial

GAMESbrief Unplugged Volume 2: on traditional games, transition and the power of free [paperback] (en Inglés)

Nicholas Lovell (Autor) · Lulu.com · Tapa Blanda

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S/ 254,20

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "GAMESbrief Unplugged Volume 2: on traditional games, transition and the power of free [paperback] (en Inglés)"

Making money from games in the twenty-first century Nicholas Lovell helps companies make money from games, understand emerging platforms (Apple's iOS, Google Android, browser-based, online) and navigate new business models. In this second volume of Nicholas's provocative and incisive analysis, you will learn: - How ngMoco, Jagex and Bigpoint built businesses worth hundreds of millions on the power of free - How in-app purchases can transform your business's revenues and profits - How a company with $100 million of venture backing went bust, and how to avoid their mistakes - What new online business models mean for hardware manufacturers, retail and traditional publishers If you want to ride the wave of online games, weather the transition to free and become a successful, profitable games business, you need to read this book.