Name: Managing Network Resources: Alliances, Affiliations, and Other Relational Assets (en Inglés)
Price: 176.40 PEN
Availability: InStock
Author: Ranjay Gulati
ISBN: 9780199299355

portada Managing Network Resources: Alliances, Affiliations, and Other Relational Assets (en Inglés)

Formato

Libro Físico

Editorial

Oxford University Press

Autor

Ranjay Gulati

Año

2007

Idioma

Inglés

N° páginas

250

Encuadernación

Tapa Dura

Peso

ISBN

0199299358

ISBN13

9780199299355

N° edición

Categorías

Técnicas de gestión empresarial

Managing Network Resources: Alliances, Affiliations, and Other Relational Assets (en Inglés)

Ranjay Gulati (Autor) · Oxford University Press · Tapa Dura

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Managing Network Resources: Alliances, Affiliations, and Other Relational Assets (en Inglés)"

Today's firms are increasingly embedded in networks of alliances and other ties that influence their behavior and performance. In this, his first book on the subject, Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and how they influence strategy, access to material resources, and perceptions of a firm's legitimacy held by key external parties such as investors and banks. The book synthesises Gulati's influential work on network dynamics from the last fifteen years, and presents the key findings from this extensive body of research. Gulati's insights are important for scholars, students, and practitioners interested in the behavior of firms in an increasingly networked economy. Ranjay Gulati is one of the leading theorists and researchers studying alliances and networks, and has written widely on the subject. His work has been published in leading academic journals such as Administrative Science Quarterly, and in the Harvard Business Review.