Name: Sharing Strategic Information among MSEs in Minas Gerais (en Inglés)
Price: 197.34 PEN
Availability: InStock
Author: Lopes, Brenner ; Falcão, Luander
ISBN: 9786206132219

portada Sharing Strategic Information among MSEs in Minas Gerais (en Inglés)

Formato

Libro Físico

Autor

Brenner Lopes

Luander Falcão

Editorial

Our Knowledge Publishing

Idioma

Inglés

N° páginas

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 0.3 cm

Peso

0.09 kg.

ISBN13

9786206132219

Categorías

Técnicas de gestión empresarial

Sharing Strategic Information among MSEs in Minas Gerais (en Inglés)

Brenner Lopes (Autor) · Luander Falcão (Autor) · Our Knowledge Publishing · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Sharing Strategic Information among MSEs in Minas Gerais (en Inglés)"

The adequate management and use of information enables the creation of a competitive differential for organisations in their respective markets. Managing it strategically will therefore provide organisations with the creation of competitive advantages. In addition, information is able to add value to products and services offered to the market, supporting a strategic and marketing positioning of the company (LOPES, 2010). The study presented in this work is based on field research conducted with 562 entrepreneurs of small-sized companies in Minas Gerais, from the sectors of Commerce, Civil Construction, Industry and Services, aiming to identify their willingness to share strategic information. The "Factor Analysis" technique was employed in the process of analysing the collected data so as to understand to which macro and micro environment dimensions entrepreneurs presented greater or lesser consent/disposition to share information.