Name: The Financial Times Essential Guide to Developing a Business Strategy: How to Use Strategic Planning to Start Up or Grow Your Business (en Inglés)
Price: 105.37 PEN
Availability: InStock
Author: Evans, Vaughan
ISBN: 9781292002613

portada The Financial Times Essential Guide to Developing a Business Strategy: How to Use Strategic Planning to Start Up or Grow Your Business (en Inglés)

Formato

Libro Físico

Autor

Vaughan Evans

Editorial

FT Publishing International

Idioma

Inglés

N° páginas

264

Encuadernación

Tapa Blanda

Dimensiones

21.3 x 13.5 x 2.0 cm

Peso

0.41 kg.

ISBN13

9781292002613

Categorías

Estrategia empresarial

The Financial Times Essential Guide to Developing a Business Strategy: How to Use Strategic Planning to Start Up or Grow Your Business (en Inglés)

Vaughan Evans (Autor) · FT Publishing International · Tapa Blanda

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Origen: España (Costos de importación incluídos en el precio)

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Reseña del libro "The Financial Times Essential Guide to Developing a Business Strategy: How to Use Strategic Planning to Start Up or Grow Your Business (en Inglés)"

Want to take your company to the next level? You need a roadmap, a strategy. Preferably one that is simple, workable and saleable. This book provides you with just that. It sets out a straightforward strategy development process, the 'Strategy Pyramid', and guides you through it. It uses a lively central case study throughout, as well as drawing on examples of how real businesses have developed winning strategies. Whether you are intent on growing your business, or setting out on your start-up, this book offers an uncomplicated, practical and readable guide on how to get the strategy you need for your business to succeed. It offers sound advice on the following areas: Setting goals and objectives Forecasting market demands Gauging industry competition Tracking competitive advantage Targeting the strategic gap Bridging the gap with business strategy Bridging the gap with corporate strategy Addressing risk and opportunity The FT Essential Guide to Developing a Business Strategy will help businesses of all sizes to chart and realise their growth ambitions.