Name: Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry (Tourism on the Verge) (en Inglés)
Price: 373.01 PEN
Availability: InStock
Author: Egger Roman,Gula Igor,Walcher Dominik
ISBN: 9783662568668

portada Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry (Tourism on the Verge) (en Inglés)

Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry (Tourism on the Verge) (en Inglés)

Formato

Libro Físico

Editorial

Springer

Autor

Egger Roman,Gula Igor,Walcher Dominik

Idioma

Inglés

N° páginas

476

Encuadernación

Tapa Blanda

ISBN13

9783662568668

N° edición

Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry (Tourism on the Verge) (en Inglés)

Egger Roman,Gula Igor,Walcher Dominik (Autor) · Springer · Tapa Blanda

Libro Nuevo Importado

Envío: 12 a 17 días háb.

S/ 828,90S/ 373,01

-55%

Costos de importación incluídos en el precio ✅

Libro Nuevo

Quedan más de 100 unidades

S/ 373,01

Llega entre el 14 Ago y el 24 Ago a CERCADO DE LIMA, Lima. Seleccionar ubicación

Agregar a lista de deseos

Reseña del libro "Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry (Tourism on the Verge) (en Inglés)"

This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry. Methods, theories and models are discussed and examined regarding their practical applicability in tourism. The book illustrates the theoretical mechanisms and principles of Open Innovation, Crowdsourcing and Co-creation with case studies and best practices examples. In addition to the scientific target group, the book is a useful resource for managers of the entire tourism industry.First, the book presents the theoretical fundamentals and concepts in 11 specific chapters. This basis is then enriched by three parts with case studies, focusing on information, creation and provision respectively. Finally in a concluding part the editors sum up the book and give an outlook on the implications, learnings and future perspectives of open innovation, crowdsourcing and collaborative consumption in the tourism industry.