Name: Strategic Plan for the Improvement of Business Management (en Inglés)
Price: 175.05 PEN
Availability: InStock
Author: Wong Altamirano, Lear Scoth ; Ríos Campos, Carlos Alberto ; Mora Zapater, Janeth Leticia
ISBN: 9786203638547

portada Strategic Plan for the Improvement of Business Management (en Inglés)

Strategic Plan for the Improvement of Business Management (en Inglés)

Formato

Libro Físico

Autor

Carlos Alberto Ríos Campos

Janeth Leticia Mora Zapater

Lear Scoth Wong Altamirano

Editorial

Our Knowledge Publishing

Idioma

Inglés

N° páginas

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 0.3 cm

Peso

0.10 kg.

ISBN13

9786203638547

Categorías

Gestión de la producción y control de calidad

Strategic Plan for the Improvement of Business Management (en Inglés)

Carlos Alberto Ríos Campos (Autor) · Janeth Leticia Mora Zapater (Autor) · Lear Scoth Wong Altamirano (Autor) · Our Knowledge Publishing · Tapa Blanda

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Reseña del libro "Strategic Plan for the Improvement of Business Management (en Inglés)"

In this research with the title "Strategic plan for the improvement of business management of a company in Peru", the objective of this research is to propose whether a strategic plan will improve business management.The research was carried out through a descriptive - propositional design, given the business situation, the importance of planning and being strategic in the face of market competition, a questionnaire applied to a random sample of the company's workers was used. The instrument consists of 33 items divided into seven dimensions, three of strategic planning: Formulation - Planning, Implementation - Management and Evaluation - Control; and four commercial administrations: Identification, Organization, Execution and Control, categorized by the Likert scale. The reliability of the instrument was determined by Cronbach's alpha which yielded a result of 0.95.