Name: Technology Roadmapping for Strategy and Innovation: Charting the Route to Success (en Inglés)
SKU: 57771676
Price: 665.30 PEN
Availability: InStock
Author: Moehrle Martin,Isenmann Ralf,Phaal Robert
ISBN: 9783642437298

portada Technology Roadmapping for Strategy and Innovation: Charting the Route to Success (en Inglés)

Technology Roadmapping for Strategy and Innovation: Charting the Route to Success (en Inglés)

Formato

Libro Físico

Editorial

Springer

Autor

Moehrle Martin,Isenmann Ralf,Phaal Robert

Idioma

Inglés

N° páginas

293

Encuadernación

Tapa Blanda

ISBN13

9783642437298

N° edición

2013th

Technology Roadmapping for Strategy and Innovation: Charting the Route to Success (en Inglés)

Moehrle Martin,Isenmann Ralf,Phaal Robert (Autor) · Springer · Tapa Blanda

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Reseña del libro "Technology Roadmapping for Strategy and Innovation: Charting the Route to Success (en Inglés)"

Technology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning. The book provides a comprehensive survey of technology roadmapping since it contains papers by leading European, American and Asian experts, provides orientation regarding different methods of technology roadmapping and their interconnections, supplies readers with a compilation of the most important submethods, and embeds and links technology roadmapping in the framework of management research. This book aims at becoming the leading compendium on technology roadmapping.