Name: The Hizbullah Phenomenon: Politics and Communication (en Inglés)
Price: 180.53 PEN
Availability: InStock
Author: Khatib, Lina ; Matar, Dina ; Alshaer, Atef
ISBN: 9780199384402

portada The Hizbullah Phenomenon: Politics and Communication (en Inglés)

The Hizbullah Phenomenon: Politics and Communication (en Inglés)

Formato

Libro Físico

Autor

Lina Khatib

Dina Matar

Atef Alshaer

Editorial

Oxford University Press

Idioma

Inglés

N° páginas

229

Encuadernación

Tapa Blanda

Dimensiones

21.3 x 14.0 x 1.8 cm

Peso

0.32 kg.

ISBN13

9780199384402

N° edición

Categorías

Oriente próximo
Estudios sobre medios
Partidos políticos y sus programas
Historia de oriente próximo

The Hizbullah Phenomenon: Politics and Communication (en Inglés)

Lina Khatib (Autor) · Dina Matar (Autor) · Atef Alshaer (Autor) · Oxford University Press · Tapa Blanda

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Reseña del libro "The Hizbullah Phenomenon: Politics and Communication (en Inglés)"

Hizbullah is not only a leading political actor in Lebanon and a dynamic force in the Middle East, but it is also distinguished by a sophisticated communication strategy. From relatively humble beginnings in the 1980s, Hizbullah's political clout and its public perception have followed an upward trajectory, thanks to a political programme that blends military, social, economic and religious elements and adapts to changes in its environment. Its communication strategy is similarly adaptive, supporting the group's political objectives. Hizbullah's target audience has expanded to a regional and global viewership. Its projected identity, too, shifted from an Islamist resistance party opposed to Israel's presence in Lebanon to a key player within the Lebanese state. At the same time, Hizbullah's image has retained fixed features, including its image as an ally of Iran; its role as a resistance group (to Israel); and its original base as a religious party representative of the Lebanese Shiites. The authors of this book address how Hizbullah uses image, language and its charismatic leader, Hassan Nasrallah, to legitimise its political aims and ideology and appeal to different target groups.