More Than a Mission Statement: How to Enhance Culture to Create Quality Growth (en Inglés)
Reseña del libro "More Than a Mission Statement: How to Enhance Culture to Create Quality Growth (en Inglés)"
What Alpha Controls & Services does is very simple. They make buildings comfortable, efficient, and secure. As technology has evolved over the past twenty years, they've partnered with cutting-edge companies to expand their business to include analytics, energy efficiency, and cybersecurity. They do the job well, and they do it responsibly by providing best-in-class service. They've set a high standard that involves systems and processes that streamline what they do and allow them to continue to leverage technology to achieve quality growth. All of the gears fit together, so the Alpha machine can run smoothly.Frank Rotello and Brent Bernardi have run Alpha Controls & Services for almost two decades, so it's no surprise they have been on the same page from day one. Their perspectives might differ, but their core values have been aligned, and so has their message. They have the same expectations, management styles, and leadership qualities. Neither of them manages with a sharp tongue. They manage with direction, authority, and resolve. And they're both willing to take the risk for the organization to move forward. That's why they've been successful partners going into their twentieth year. Most partnerships don't last that long.The foundational cornerstone of their success is the strong company culture that was established on day one. It started with a mission statement, and as leaders, they made sure to set an example and live that culture. Everything they do in their business is a direct result of their culture. A straight line can be drawn from their success to their core belief system. That culture and belief system is built on fairness, and that is applied to how they treat their customers and their employees. They take care of their customers because they know that without their customers, they don't have a business. Because of that approach, they've built incredibly strong and lasting working relationships over the past ten years. Fairness also applies to how they treat their employees because without them, they know they wouldn't be in business either. That means providing them with the career opportunities to grow, so they can take care of their families.Frank and Brent may have started Alpha Controls & Services and created the company culture that allowed it to thrive, but they understand better than anyone that the company's success is not about them. It's been an entire team effort, and in More than a Mission Statement, they'll tell the story of their success and, in the process, show you how you can follow in their footsteps.
