Libro Packaging Design: Successful Product Branding from Concept to Shelf De Klimchuk, Marianne R. ; Krasovec, Sandra A.

portada Packaging Design: Successful Product Branding from Concept to Shelf

Formato

Libro Físico

Autor

Marianne R. Klimchuk

Sandra A. Krasovec

Editorial

Wiley

Tema

graphic design

Colección

us p & t

Idioma

Inglés

N° páginas

256

Encuadernación

Tapa Blanda

Dimensiones

22.6 x 20.1 x 1.5 cm

Peso

0.59 kg.

ISBN

111802706x

ISBN13

9781118027066

N° edición

0002

Categorías

Diseño gráfico
Diseño de productos
Diseño técnico

Packaging Design: Successful Product Branding from Concept to Shelf

Marianne R. Klimchuk (Autor) · Sandra A. Krasovec (Autor) · Wiley · Tapa Blanda

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Reseña del libro "Packaging Design: Successful Product Branding from Concept to Shelf"

packaging design, second edition shows how to create packaging designs for consumer brands that effectively communicate in the retail environment. the new edition will be the most comprehensive and timely resource of practical and professional information for creating packaging designs that serve as the marketing vehicles for consumer products.